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How to Get Your Business On Google's Map and the First Page of Google Search Engine Results

Thursday, October 13, 2016
By Kendra Fernandez


Local businesses struggle with gaining an online presence when it comes to Google search results. This tutorial should answer the question, "How do I get my business on Google and the Google Map?". Approximately, only 37% of businesses have claimed their listing on Google's map. If you do this today, chances are you will be one step ahead of your competition!



Key People to Add to Your Business Team

Monday, July 18, 2016
  By Kat Rico
  

You’re in business for yourself, yes, but you should never be in business by yourself. In order to be productive, you need a team of people behind you! Here are some key people we recommend that you have on your side for better and for worse while you’re in business (in no particular order).
  1. Accountant – You don’t have time to learn all of the tax and bookkeeping ins and outs, and you shouldn’t have to. Of course you should have a basic understanding of the concepts, but an accountant can help you figure out where your business might be hemorrhaging money, opportunities to save on taxes, and whether you have adequate cash flow to hire that first employee.

  2. Attorney – Things happen. Contracts go bad. Maybe you said something you shouldn’t have. Whatever the case, your attorney is there to help you and go to bat for you. They can also help you before you make a potentially bad decision by helping you select an entity type, review a lease, draw up a standard contract to use for jobs and more. Along with your accountant, your attorney can be a strong business ally. The best option is to have an attorney before you need one.

  3. Mentor – This is a person who has business experience, preferably in your industry, that you can bounce ideas off of and will give you constructive advice without sugarcoating reality. Your mentor needs to be someone who doesn’t have a stake in the business (so no investors), they only have a stake in your success. Meet them once in a while and catch up on the good, the bad and the ugly of how your business is doing. Don’t use your mentor just to vent or brag, but to learn about how you can do your business better. As a shameless plug for our services, this is the best area where the SBDC can help!

  4. Banker – Don’t just have a bank, but a banker. A real person you can call at your bank when you don’t understand a fee, need to buy some equipment or need to order checks. Communicate with them on a regular basis. Your banker is your friend and can alert you to potentially fraudulent activity, but only if they know how you normally spend your business money.

  5. Marketer - Your marketer should be able to help you identify who your customers are, how to reach them, and understand if you're reaching them. The best description we've heard comes courtesy of Larimer SBDC Social Media Specialist, Amy Alcorn, who told us, "Not having a marketing person for your business is like trying to flirt and winking in the dark." Don't invest money in advertising, online or otherwise, without talking to your marketer about your strategy.
Of course, there may be a couple of other people you want to regularly consult with about your business depending on your industry, but these are a good starting point to build a supportive network to help your business succeed.


10 Signs You Need Better a Better Understanding of Your Business Finances

Friday, September 04, 2015
      by Brian Cathcart, CPA, MS
Larimer SBDC Consultant
The Financial Lab

You are probably really good at providing the products and/or services of your business. But you might not feel so competent or confident about the accounting and financial analysis part of your business. Maybe you need to change your mindset regarding your financial reporting as something to get excited about. 

Don’t you get excited about things that make you money?  Financial reporting and analysis makes you money!

10 Signs You Need Better a Better Understanding of Your Business Finances
  1. You don’t know the role of accounting or what accounting means. 
  2. You are not using financial information regularly to make better business decisions.
  3. You don’t know how to calculate your break even or how to calculate sales necessary to achieve a desired level income.
  4. You don’t know what accounting infrastructure means.
  5. You don’t know what accrual based accounting means.
  6. You don’t understand why the balance sheet is the most important financial statement.
  7. You don’t understand why it is necessary or how to perform monthly reconciliations and close the books.
  8. You have a large accounting role without adequate training and education.
  9. You are a business owner or manager that would like to freshen up on all this accounting stuff.
  10. You are not excited about monthly financial analysis.
Do any of those strike a chord with you? The good news is the Larimer SBDC is here to help! We have free, confidential, individual business consulting with professionals like myself who understand the impact financials have on your business growth, as well as several upcoming training options. 

Check out the following helpful classes that are coming up soon:

Friday, October 2 9:00 AM - 11:30 AM
Quick Books Step 1 - Getting Started 
Brighton 
Friday October 9 9:00 AM - 11:30 AM
Quick Books Step 2 - Setting Preferences
Brighton
Tuesday, October 13 6:00 PM - 8:00 PM
Tax 101
Westminster
Monday, October 19 9:00 AM - 1:00 PM
Accounting Basics Designed for Entrepreneurs (2 Sessions)
Westminster

Need help sooner? Classes don't fit your schedule? 

Click here to request an appointment.


North Metro Denver SBDC 2nd Quarter Update

Wednesday, August 19, 2015
Photos courtesy of Kim Liddard
By Kat Rico

On July 29th, the North Metro Denver SBDC held its second quarter consultant and facilitator training. Between the main Westminster office at Front Range Community College (FRCC), Brighton and Broomfield satellites, the North Metro Denver SBDC reported year to date consulting hours of 1,116, with reported 16 business starts, $799,000 in new capital formation, $1.2 million in increased sales and 38 jobs created through July 2015. 

During this meeting, two key players from the SBDC were recognized for their contributions towards these goals. Jon Jaggers, who was previously awarded “Consultant of the Year” in 2014 for the Colorado SBDC Network, was awarded “Consultant of the Year” by the North Metro Denver SBDC. He has been a crucial component in the developing manufacturing program that aims to help small businesses implement LEAN processes and secure better contracts, allowing these businesses to grow faster. 

Linda Kielian was recognized as the North Metro Denver SBDC “MVP.” She has been with the SBDC for about two years in a part-time capacity. Her efforts are largely behind the scenes, coordinating many of the administrative and financial processes that are needed to run classes, complete reporting and more. 

The North Metro Denver SBDC at FRCC is looking towards the future and the growth of the manufacturing program and our continued impact throughout 2015.  

Consultant Feature - Jesse Esparza

Wednesday, May 06, 2015

Jesse Esparza has been consulting with the North Metro Denver SBDC for about 8 years now. He has a long and varied career that he draws upon during consulting sessions, as well as bilingual skills he puts to use teaching classes.

In the video embedded below, Jesse offers up some common hurdles for entrepreneurs to beware of as well as some great tips for getting started as a business owner.


Subscribe to our YouTube channel to stay up to date with what our center is doing, get more information about our consultants and more!


Volunteer Profile - Chris McCloskey

Wednesday, April 15, 2015

Chris has recently joined the North Metro Denver SBDC team as a volunteer writer and photographer for our Success Story series. The first story she wrote for our center was for Deltech, Inc., read their story at: Deltech Inc. Success Story. She is an author of children’s e-books and came to the SBDC for social media marketing assistance and found her writing skills could be used to give back to the SBDC.


Currently, Chris teaches English as a Second Language (ESL) at the Cold Creek Academy, but previously she taught with Front Range Community College (FRCC) for 22 years. As an FRCC instructor, she taught both English and ESL. When she’s not writing or teaching, Chris works with her husband to raise guide dog puppies for the blind.

Welcome Chris and thank you for your efforts on behalf of the North Metro Denver SBDC!